Tracy Ripa is the owner of Signarama Fairfield, NJ, where she helps businesses across Fairfield and Northern New Jersey strengthen their brands with high-quality signage and visual solutions. Tracy works closely with local business owners, organizations, and institutions to create custom signs, graphics, and branding that attract attention and drive growth. Passionate about supporting the local business community, she is committed to delivering outstanding service, creative solutions, and signage that helps companies stand out in a competitive market.

As VP, Strategic Branding Solutions, Janine Casale works with clients to align their company's mission, voice, and visuals with market demands to build trust, drive recognition, and differentiate their brand from the competitors. Together with the Signarama team, she develops creative, sustainable, and memorable branding solutions. Moving beyond basic logos, Janine provides a data-driven multi-tiered approach to connect with the targeted audience providing measurable results.

William (Will) Roberts is the Production and Design Specialist of Signarama Farifield, NJ where he assists customers with conceptualization and design to ensure consistent and elevated branding. A Master of Production, Will supports all stages of sign production including designing and proofing, material selection, printing, cutting, fabrication, and installation, ensuring high-quality results in a timely manner. He translates client ideas into visually appealing signage designs by offering creative input and design recommendations tailored to their specific needs.

Rachel brings both marketing and sales experience to the Signarama Fairfield team as our Outside Sales Representative. She recognizes business opportunities and brings branding and signage solutions in a creative, knowledgeable, and professional manner. Working closely with our production and installation teams, Rachel relentlessly focuses on customer service while delivering exceptional results.

Bailey Winkler is the Client Account Specialist of Signarama Fairfield, NJ providing excellent customer service support as she accurately assesses all customer needs, assuring customer satisfaction. As the first step in our full-service process, Bailey responds to customer inquiries, determines the need, provides recommendations and assists customers throughout the entire order process.

As Signarama Fairfield, NJ’s Design & Production Specialist, Luciano creates consistent, high-quality signage for our customers. He supports each stage of production, including design and proofing, material selection, printing, cutting, fabrication, and installation. Luciano focuses on delivering strong results on time and turns client ideas into effective visual designs through creative guidance and tailored recommendations. Luciano is also available to assist with customers and products requiring Spanish.