SORIMMARK

Sorimmarx, a Korean-style mala restaurant, partnered with Signarama Chandler to create a bold and highly visible illuminated channel letter sign that captures the energy and personality of their brand. The storefront sign features striking red dimensional letters, paired with a custom mascot graphic that immediately communicates the restaurant’s fun and flavorful identity. Illuminated channel letters were the perfect choice for this location, offering exceptional visibility during both daytime and evening hours—essential for restaurants located in busy shopping plazas. The added contrast between the red lettering, black backer, and white building façade ensures the sign stands out from the street and draws customers straight to the entrance. Our team designed, fabricated, and installed the full package, ensuring the electrical components, mounting, and branding details were executed with precision. The result is a vibrant, memorable storefront that strengthens brand recognition and helps Sorimmarx stand out in Mesa’s restaurant scene.