Play It Again Sports – Custom Storefront Lettering & Branding Upgrade in Mesa, AZ

Play It Again Sports partnered with Signarama Chandler to update their storefront with clean, modern dimensional lettering and brand-accurate graphics that help customers instantly identify the store’s purpose: Buy, Sell, Trade quality sporting equipment. As a well-known national resale brand, consistent and professional exterior signage is key to maintaining trust and attracting both new and returning athletes. This project includes two main signage components: 1. Brand Logo Dimensional Lettering The left side of the façade features the full Play It Again Sports logo in vibrant, color-matched dimensional letters. The crisp contrast against the stucco exterior ensures readability from the street while honoring the brand’s signature multi-sport color palette. 2. “Buy, Sell, Trade” Identification Sign To the right, bold block lettering communicates the store’s core services. This simple but highly effective messaging helps draw in shoppers seeking used equipment or looking to trade gear. The minimal Southwest-style building façade made clean, well-spaced signage essential, and our team managed precise installation to ensure durability and visual balance.