How Long Do Floor Graphics Last?

In-person advertising typically happens at eye-level or above, which is why you will find most signage at these elevations.  You could try to compete with other advertisers in these spaces, or you could place your message where few would think to put it with floor graphics. 

Floor graphics are decals you can use to turn the ground you walk on into clever and innovative advertising space.  Floor graphics are commonly employed at:

• trade events
• event venues
• grocery stores
• restaurants
• retail outlets

Floor graphics allow these businesses and events to maximize their potential for brand promotion by turning an often neglected space into a unique advertising opportunity.  You may think that the ground is an unlikely space to put a piece of promotion, as people will be treading these spaces and may not think to look down.  These decals, however, are durable, tear-resistant, scuff-resistant, easy to apply, easy to remove, and fully customizable to your specifications.  They are specifically made to endure the environments they are placed in, whether indoors or outdoors.  As such, the average lifespan of a floor graphic is about six months.  While this lifespan may be shorter than your typical signage, it is also impressively survivable for something being walked upon on a regular basis, serving as a testament to their durability.  If you are looking to maximize the promotional potential of your space, we encourage you to read further and scroll through some examples of floor graphics on our product page.