Flags and banners are quickly becoming the most logical and beneficial marketing asset to businesses across most industries. These creative and customizable promotional tools work around the clock and can be seen in a sea of other visual messages. Words, logos, graphics, and taglines can be added to flags and banners ensuring your exact message and branding are presented to the public. Enhance your business presence with affordable and versatile flags and banners. It’s also important to keep in mind that banners come in a variety of forms – hanging banners, banner on stands, outdoor and vinyl banners, as well as retractable banners.

According to the International Sign Association, businesses report an average sales increase of 10% after a sign is added or updated. This is because signs are “vital to businesses” as they are the “least expensive form of advertising.” Signage works because it attracts new customers, brands businesses, reminds customers that you are there, and helps to create impulse sales. Flags and banners increase sales and can be used to highlight an event, plus they offer a consistent return on investment (ROI). The money that you invest in flags and banners is a tool that’s an addition to an effective marketing strategy. 

When your advertising budget is limited, but you need to make a big impression, flags and banners can help virtually almost any business and industry including retail, real estate, restaurants, hospitality, car dealerships, educational facilities, daycare centers, and more. 

How to Display Flags and Banners

Flags must be visually appealing and bold, but not too cluttered and hectic. Here are a few tips to keep your flags and banners in the spotlight:

·         Be sure your flags can be seen. It’s easy for signage to get “lost in the mix” of other signage, traffic, and landscaping. Visibility, location, and placement do make a difference, so be aware of where you are placing the flags and banners.

·         Ensure your flag/banner is legible. Confirm that the colors, fonts, and graphics work well together and that nothing is competing to be seen. 

·         Utilize the flags and banners throughout the year; not just during sales. Consider having a few “sets” of flags to rotate during various seasonal and special events. 

Why Flags and Banners Are Popular

Signage has always been a clear indication that a business is thriving and successful. But, as our world becomes more visually oriented, flags and banners have seen ever-growing popularity. Their versatility appeals to business owners who are stretching marketing budgets while increasing brand awareness. 

Signarama understands the value of high-quality flags and banners, especially when marketing dollars are limited. From concept to design and creation, Signarama experts are here to ensure that your business signage aligns with your branding and your message.

Contact your local Signarama team to discuss your ideas for flags and banners that will help your business grow.